, 2021. Mobile Banking Service Quality and Customer Retention: A Moderated Mediation Model of Customer Perceived Value and Perceived Corporate Image. SEISENSE Journal of Management, 4, p.47–61.
Publications
, 2020. The impact of entrepreneurship education and entrepreneurial attitude on entrepreneurial intentions among undergraduate students in Uganda. Business management review.
, 2020. Social media and students’ behavioral intentions to enroll in postgraduate studies in Kenya: A moderated mediation model of brand personality and attitude. Journal of Marketing for Higher Education, 30, p.66–86.
, 2019. Determinants of Environmental Disclosure. Does Leverage Matter? Reflection from Firms Listed in the Nairobi Security Exchange. Journal of Accounting, Business and Finance Research, 7, p.107–114.
, 2019. Effect of ownership structure on corporate diversification of listed firms in Kenya: The moderating role of capital structure. SEISENSE Journal of Management, 2, p.29–46.
, 2019. Social Media, External Prestige and Students’ Attitude towards Postgraduate Enrollment: A Conditional Process Analysis across Levels of University Reputation. SEISENSE Journal of Management, 2, p.1–19.
, 2018. The conditional effect of inter functional coordination on the relationship between customer orientation and firm performance: Empirical evidence from manufacturing firms, Nairobi, Kenya. Nairobi, Kenya, International Journal of Economics, Commerce and Management, 6, p.611–629.
, 2018. Influence of cost leadership procurement strategy on performance of manufacturing firms in Kenya. European Journal of Business and Strategic Management, 3, p.32–51.
, 2018. Loyalty programs benefits and Customer loyalty among patrons of star rated hotels in Kenya: A moderated mediation model of experiential encounter and customer satisfaction. International Journal of Economics, Commerce and Management United Kingdom VI, 4.
, 2018. Loyalty programs benefits and customer loyalty: The mediating role of customer satisfaction. International Journal of Commerce and Management, 6, p.726–737.
, 2017. Effect of emotional experience on purchase intention: a sequential mediation of social value and hedonic value in a retail setting. Br. J. Market. Stu, 5, p.33–47.
, 2017. Emotional experience and purchase intention: A moderated mediation of store image and utilitarian value. International Journal of Economics, Commerce and Management, 5, p.249–63.
, 2017. The moderating effect of store image on the indirect relationship between socio-sensory experience and the purchase intention via social value. International Journal of Economics, Commerce and Management, 5, p.68–81.
, 2017. Role of dynamic capabilities in the performance of manufacturing firms in Nairobi County, Kenya. European Scientific Journal, ESJ, 13, p.438.
, 2017. The role of information quality on the performance of hotel industry in Kenya. European Scientific Journal, 13, p.169–184.
, 2012. Improving the quality of customer service through ICT use in the Kenya Power and Lighting Company. Journal of Emerging Trends in Economics and Management Sciences, 3, p.461–466.