Effects of Relationship Marketing on Customer Loyalty: Evidence from Petrol Service Stations in Uasin-Gishu County Kenya

Citation:

Patrick, L.K., et al., 2014. Effects of Relationship Marketing on Customer Loyalty: Evidence from Petrol Service Stations in Uasin-Gishu County Kenya. EuropeanJournal of Business and Management, 6, p.124–132.

Recent Publications

Kimwolo, A.K., et al., 2020. Flexibility Idiosyncratic Deals and Organizational Citizenship Behaviour: A Moderated Model of Perceived Organizational Justice. African Journal of Education, Science and Technology, 6(1), p.198-208.

Tuwey, J.K., 2020. Does Quality of Corporate Governance affect Financial Performance of listed firms in NSE, Kenya?. African Journal of Education, Science and Technology, 5(4), p.50-63.

Tuwey, J.K., 2019. Board leadership, chief executive officer traits and financial innovations among deposit-taking financial institutions in Kenya. Moi University.

Tuwey, J. & Ngeno, V., 2019. Board Leadership, Chief Executive Officer Optimism and Firm Innovation. SEISENSE Journal of Management, 2, p.1–16.

Tuwey, J.K. & Ngeno, V., 2019. Does CEO Traits Influence Innovation? Evidence from the Kenya Banking Sector. Journal of Accounting, Business and Finance Research, 7, p.98–106.

Tuwey, J.K. & Tarus, D.K., 2016. Does CEO power moderate the relationship between board leadership and strategy involvement in private firms? Evidence from Kenya. Corporate Governance: The International Journal of Business in Society.

Joel Tuwey

Lecturer

Effects of Relationship Marketing on Customer Loyalty: Evidence from Petrol Service Stations in Uasin-Gishu County Kenya

Citation:

Recent Publications

Copyright © 2023 Moi University - Foundation of Knowledge. All Rights Reserved. Designed by Moi University, ICT Directorate