TOURISM PRODUCT DEVELOPMENT

Offered:

2026

Recent Publications

Wang, S.S., et al., 2025. Community-Based Tourism: Global perspectives, benefits, challenges, and research frameworks for sustainable development. Events and Tourism Review, 8(1), p.36-51.

Githaiga, P.N., Tubey, R. & Rop, W.C., 2025. Community Livelihood and Sustainability of Religious Tourism Destination: The Mediating Effect of Perceived Benefits. Asian Research Journal of Arts & Social Sciences 23 (8), 205-220, 23(8), p.205-220.

Thiong’o, S.M., Rop, W.C. & Akunja, L., 2022. Insecurity impacts, effects, and implications for the tourism industry – a survey of selected incidences of terrorism, and safety issues during election years in Kenya. Journal of Tourism Quarterly, 4, p.21-37.

Rop, W., 2022. Gaining competitive advantage through destination branding: a factorial analysis. ANATOLIA , Routledge Taylor & Francis Group.

Rop, W.C., 2021. Institutionalization of organizational learning frameworks in tourism crisis management. In Organizational learning in tourism and hospitality crisis management. Berlin: De Gruyter , p. 135-150.

Rop, W., Akunja, L. & Thiong’o, S., 2021. Leveraging on Place brand Architecture for competitive advantage: A mediated regression analysis. Journal of Tourism Quarterly, 3(3), p.130-138.

Rop, W., 2020. Modelling the impact of geo-tourism on geo-conservation of Hell's Gate National Park in Kenya. Ecofeminism and Climate Change, Emerald Publishing Limited.

Wendy, R., Martin, O. & Methuselah, B., 2017. Mediating Effect of Stakeholder Roles on the Relationship between Destination Branding and Competitive Advantage in Kenya. Journal of Tourism and Hospitality Management, 5(1), p.26-33.

Rop, W. & others, 2013. Leisure time use in Kenya, an assessment of university undergraduate students in Eldoret Town. Research on Humanities and Social Sciences, 3, p.76–81.

Vincent, N., et al., 2011. Residents decision-making in tourism at Sitatungas swampy habitat: Saiwa National Park, Kenya. Journal of Development and Agricultural Economics, 3, p.190–193.